2.              How we collect your personal data 

The personal data we collect depends on the services you use and how you interact with our platform. This may include:

A. When you directly interact with Us.

Direct interactions with us: 

Categories of interactions 

Descriptions 

Browsing Our Websites 

Any of our MLS  or Club websites; Leagues Cup; MexTour 

Buying Tickets or merchandise 

Purchasing tickets for any MLS season matches or competitions; purchasing items from the MLS online store 

Interacting with our Social Media Platforms 

Interacting with MLS or Club accounts on Instagram, FaceBook, X, etc. 

Interacting with our App 

MLS or Club apps. 

Playing for one of our teams 

MLS; NEXT Pro, MLS NEXT, or MLS GO players 

  • Websites or Apps: We collect personal data related to your browsing activity, such as technical details about your device and interactions on our website.
  • Direct interactions with us: personal data you provide to us when interacting with us. This can include account creation when you subscribe to newsletters, or request other products, services, or other information from us.
  • Buying Tickets or merchandise: personal data necessary to complete your purchase, such as contact and payment-related details.
  • Interacting with our Social Media Platforms: personal data you share when engaging with our social media platform, including those related to Players, Teams, and other Match Officials.

B. When you interact with third parties.

Third party sources that we collect your personal data from 

Categories of third parties 

Description 

Partners 

Companies that broadcast, stream, promote, or advertise. 

Sponsors 

Companies who provide products, or services to an athlete, team, league, or event. 

Data brokers 

Companies who aggregate data from multiple sources 

Marketing partners 

Companies who host joint events, or co-brands who help promote MLS. 

MLS may receive information from Service Providers (as defined in this Privacy Policy) in connection with the operation of our Services, including when you purchase our tickets or take our surveys through a third-party vendor. We may also receive information from Service Providers through marketing and demographic studies that we use to supplement Personal Data and de-identified data provided directly by you. Similarly, we may receive Personal Data from advertising partners.